Learn how the unrivaled leaders in Search Engine Marketing (SEM) will transform your campaigns.
Typical Account
- Fragmented Campaign Structure
- Improper Use of Match Type
- Poor Query/Keyword/Ad Alignment
- Lack of Testing
- Improper Bidding
Ideal Account
- Alpha-Beta/SKAG
- Custom Ad Copy
- Precise Bidding
- Testing Strategy
- LPO & CRO
- Multi-Device Strategy
Whether on Google, Amazon, Pinterest, Bing, or other platforms, Search Engine Marketing, including CSEs, is a critical part of your users’ journey. Our Growth Operating System, driven by customer outcome-driven parameters, allows us to make SEM (based on our proprietary Alpha Beta structure) more powerful than ever in real time.
Because SEM and the industry are ever-evolving, we devote some of our most experienced resources to optimizing the convergence of media online and offline and understanding human behavior as reflected in voice search, AI, and more. And as the largest independent agency in digital marketing, we’re first in line for every beta — and fastest to adopt new winners.
Our proprietary Alpha-Beta campaign structure leads
the industry.
Read the latest SEM/Shopping case studies and whitepapers.
Healthcare Vertical: Coordinating viral organic content with paid ads for major efficiency gains
