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Press Coverage & Company News

Keep up with our latest company news, press releases, media highlights and expert perspectives.

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In the News / Jun 10 2021

What’s the Difference Between Performance and Brand Marketing?

In the ideal scenario, performance and brand marketing work hand-in-hand to drive business. The first step for marketers to achieve that is understanding what each is and how they can work together to optimize results.

By Tara Weiss

Search Press & Media

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In the News / Mar 16 2021

Google’s Tracking Changes Could Be Painful for Marketers Forced to Break Their Retargeting and Lookalike Addictions

After years of relying on the third-party cookie to prospect for new customers via retargeting and lookalike targeting, marketers, particularly retailers and e-commerce brands, will…

Kate Kaye

Press Release / Jan 13 2021

3Q Digital Named to Ad Age Best Places to Work for Second Year in a Row

Award recognizes the growth marketing agency’s commitment to building an inclusive culture, prioritizing the health and growth of employees, and accepting no limits through a…

Business Wire

Expert Perspective / Nov 10 2020

What First-Party Data Can and Can’t Do for Agencies

There’s been a lot of discussion of the ecosystem turning to first-party data in response to the loss of the third-party cookie. In May, The…

Feliks Malts

In the News / Nov 05 2020

Best Practices for Inclusive Marketing

Reflecting and embracing real-world diversity. In the midst of social upheaval in the US, many brands are striving to be more inclusive, especially as they…

Victoria Petrock

Press Release / Oct 27 2020

3Q Digital Names Stephanie Mace Chief Client Officer; Sharpens Focus on Client Growth

The former McCann Worldgroup veteran will be charged with designing and delivering an enhanced customer experience for the growth marketing agency’s client base….

Business Wire

In the News / Sep 24 2020

Experts Lay Out How Instacart, Walmart, and Other Retail Ad Sellers Can Take On Amazon in Digital Advertising

Amazon is now the third-largest digital ad company by revenue and the biggest e-commerce business in the world. This dominance comes from the strength of…

Patrick Coffee

In the News / Sep 21 2020

Retailers like Walmart, CVS, and Instacart are Starting to Chip Away at Amazon’s Advertising Dominance

The coronavirus pandemic has led to dramatic shifts in shopping behavior as people avoided going to physical stores and began buying more online….

Patrick Coffee

In the News / Sep 02 2020

Marketers Take A Second Look At Third-Party Data

Depending on its purpose and pedigree, third-party data can be a top shelf resource or a low rent distraction. Third-party data range from purchase history…

Paul Talbot

Expert Perspective / Aug 31 2020

First-Party Data Isn’t Enough; Here Is Why

Much has been made about the slow death of third-party cookies. While marketers reconsider their data acquisition strategies, Feliks Malts, VP Decision Sciences at 3Q…

Feliks Malts

In the News / Aug 24 2020

Microsoft Hands-Off Handling of LinkedIn Offers Model for Potential TikTok Acquisition

If Microsoft successfully ekes by Oracle to acquire TikTok, agency executives have some advice for how the tech giant should handle the social video app’s…

Tim Peterson

Press Release / Jul 01 2020

3Q Digital Names Rob Murray CEO

World’s largest independent digital growth agency announces that David Rodnitzky will move to Founder role and brings on former iProspect executive as Chief Strategy Officer….

PR Newswire

Expert Perspective / Jun 06 2020

Empathetic Comms in the Age of COVID – What’s Changed and What Will Persist

In the marketing world, we’ve all been hearing about leading with empathy since the COVID-19 pandemic struck, and for good reason: our audiences have a…

Hillary Read

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