Press/Media Category: In the News
Pattern89 Partners with 3Q Digital to Drive Ad Performance at Scale
May 11 2021
Pattern89, a platform that specializes in creative artificial intelligence (AI) to predict digital marketing performance,...
Best Practices for Inclusive Marketing
Nov 05 2020
Reflecting and embracing real-world diversity. In the midst of social upheaval in the US, many...
Experts Lay Out How Instacart, Walmart, and Other Retail Ad Sellers Can Take On Amazon in Digital Advertising
Sep 24 2020
Amazon is now the third-largest digital ad company by revenue and the biggest e-commerce business...
Retailers like Walmart, CVS, and Instacart are Starting to Chip Away at Amazon’s Advertising Dominance
Sep 21 2020
The coronavirus pandemic has led to dramatic shifts in shopping behavior as people avoided going...
Marketers Take A Second Look At Third-Party Data
Sep 02 2020
Depending on its purpose and pedigree, third-party data can be a top shelf resource or...
Microsoft Hands-Off Handling of LinkedIn Offers Model for Potential TikTok Acquisition
Aug 24 2020
If Microsoft successfully ekes by Oracle to acquire TikTok, agency executives have some advice for...
Even Google and Facebook May Face an Ad Slump
Apr 14 2020
Though ad sales at the two companies are expected to be down, they are likely...
Agencies Prep for Extended Remote Work Amid Coronavirus Spread
Mar 12 2020
This week, due to the spread of COVID-19 across the globe, Horizon is running a...
Women in Mobile: Bosses of the Industry – Sophia Fen @ 3Q Digital
Mar 09 2020
Realizing her stroke of luck by starting her career in San Francisco, the epicenter of...
How to Tackle Rising Facebook CPAs
Feb 21 2020
Madeline Fitzgerald of 3Q Digital offers tips for making the algorithm work in your favor....
What Brandless’ Downgall Says About Branding Building in the Digital Era
Feb 13 2020
One of the biggest casualties to recently impact the DTC category carries lessons for legacy...