Use Google Analytics to Attract and Retain Customers

Standard Google Analytics reporting has its limits. Learn to customize and segment your reports to get truly actionable insights on where and how to spend your marketing efforts.

Use Google Analytics to Attract and Retain Customers

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Stale SEO plans rely on the same steps, in the same sequence, to optimize the same campaign features. But mindful reporting – which means taking those platforms and numbers and devising intelligent views into the opportunities they reflect for a business – is living, breathing, and critical to unlocking vast revenue potential.

In this whitepaper by SEO guru Leslie To (pulled together from a presentation she gave on the same topic at SMX East 2015), we focus on Google Analytics – free and available to all! – and examine:

1. The limitations of standard reporting

2. Ways to customize reports to dig into truly meaningful data

3. Segmentation tricks to illuminate performance trends that can chart your course to more profitable actions

Simply fill out the form to your right, and we’ll email you a copy. Enjoy!

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