Demand Side Platforms vs. Direct Partners: A Quick Guide

Decide which is right for you.

Demand Side Platforms vs. Direct Partners: A Quick Guide

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When deciding what to use for display ad placements, 3Q clients often consult with our Display Advertising team to understand whether they should be using a Demand Side Platform (DSP) or a Direct Partner, and which vendors will best suit their specific needs. Based on this expert, insider knowledge of a wide array of technologies, we’ve put together a short guide to help you get you started.

After reading this guide you’ll be able to:

– Understand the differences between DSPs and Direct Partners

– Compare and contrast today’s top DSP vendors

– Compare and contrast today’s top Direct Partners

.Simply fill out the download form, and we’ll send this guide right to your inbox.

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