Who do SEMs follow most on Twitter? How do SEMs describe themselves on Twitter? What are SEMs’ favorite social media hashtags?

email_twitterThe good folks at Leadtail analyzed the Twitter activity of 521 search marketers, including 105,121 tweets and 55,615 shared links, during a 90-day period from March 1 to May 31, 2014. And we’ll air the findings at noon PT on Thursday in a free webinar.

Among the big reveals:

– the top 25 people most frequently retweeted by SEMs

– SEMs’ favorite hashtags (which is bigger, #smx or #pubcon or #adobe? How about #ppc vs. #search vs. #sem?)

– how SEMs describe themselves (are we still doing that whole “ninja” thing?)

The webinar will be a lot of fun, but it’ll also give you a roadmap for how to engage your industry colleagues, how to make your social profiles stand out, and which influencers you absolutely need to know. Join us and bring questions!


  1. Larry Kim June 15th, 2014

    is there a replay available?

  2. Hillary Read June 17th, 2014

    Hi, Larry! We’ll be posting the webinar on our site as soon as the study itself goes live…and we’ll be sure to shoot it out on social media as well. Congrats on (yet another) nod!

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Hillary Read
Hillary Read joined 3Q Digital in August 2011 after over 5 years of e-commerce site and product management at ivgStores, LLC, and Mercantila, Inc. Prior to 3Q, Hillary was a sportswriter for the Burlington (VT) Free Press and a sports copy editor for the Boston Globe. She graduated from Harvard with a degree in English; she has also spent time in New Mexico as an artist-in-residence (fiction writing) at the Helene Wurlitzer Foundation in Taos, NM. She is a sports zealot and has a working knowledge of French.