David Rodnitzky founded 3Q in 2008 to guide brands through the recession. Now, he’s teaming up with industry leaders and innovators to address the biggest questions and challenges of the time, starting with the current coronavirus pandemic. Welcome to Fearless Marketing.
In our third episode of Fearless Marketing, David and Bluprint CMO Amber Minson talk about the tried-and-true direct marketing strategies that helped Bluprint realize a surge of new opportunity with the onset of COVID-19. The lesson: test and learn always works, especially in a time with no relevant history to reference.Download transcript.