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Travelzoo: Paid Search Alpha Beta Restructure for Increased ROI

Travelzoo: Paid Search Alpha Beta Restructure for Increased ROI

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Top vs. Side Optimization for Higher CVR, Lower CPA

Top vs. Side Optimization for Higher CVR, Lower CPA

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Google Shopping Optimization – Query- and Feed-Based Optimization

Google Shopping Optimization – Query- and Feed-Based Optimization

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Keen – Optimizing Paid Search Campaign Structure and A/B Testing to Grow Revenue

Keen – Optimizing Paid Search Campaign Structure and A/B Testing to Grow Revenue

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Web.com – Expanding Budget Profitably with Alpha Beta Campaign Structure

Web.com – Expanding Budget Profitably with Alpha Beta Campaign Structure

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SurveyMonkey Optimization Using Marin Software Bidding

SurveyMonkey Optimization Using Marin Software Bidding

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