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admarketplace iMPACT

IMPACT is adMarketplace’s annual, invite-only event for leading brands, agencies, publishers, and platforms to explore search advertising’s trends and candidly discuss issues shaping the $50B industry. 3Q Digital Account Director Blair Matsuura will be featured for the topic of Data-Based Buying; he’ll speak on channel-based buying, fragmented search, and agencies’ fight to stay relevant in today’s digital climate.