The esteemed monthly speaker series of SEMpdx will have a familiar face in Portland on Nov. 14: Sr. Director of Client Services Caitlin Halpert, presenting on “When Not to Test.” (Register here.)
Caitlin, who has been featured in SMX series conferences and at HeroConf, will present on:
- What to ask when planning ad copy tests
- Trade-offs of traditional A/B testing
- Alternatives to “Always Be Testing”
You’ll walk away with a different (and smarter) philosophy on ad testing. Sign up today!