Sure, the entire media and marketing economy is in “crisis.” Media business models are imploding. Ad-tech is stalling. Media buying complexity is stifling. Privacy is compromised. Advertising effectiveness, the agency model itself, struggle to prove themselves.
But what comes out the other end of these crises? What shape and character should and could the media landscape of 2021 take?
On Wednesday, April 6, in the Sir Francis Drake Hotel in San Francisco, Mediapost engages the marketing, agency, content and tech worlds to peer beyond au courant hand wringing and imagine advertising five years out. How will the tech, the industries, the business and consumer relationships evolve?
CEO David Rodnitzky will star on the day’s first panel – “Beyond Blocking: Building a Better Customer Experience.” Join and say hello!