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Weekly Facebook Advertising News Roundup – May 2, 2014

Published: May 2, 2014

Author: Molly Shotwell


The big news in Facebook advertising this week is the launch of the new Audience Network! This is going to be huge for marketers going forward.
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CNBC has named Mark Zuckerberg as the 8th most impactful person in business since the inception of CNBC in 1989.
Mobile continues to be an important force for Facebook, as a new report has shown that 24% of all mobile referrals come from Facebook.
There were a few great resources this week:
– Social Media Examiner released a comprehensive guide to Facebook Marketing.
-If you’re not examining your post-click data, you’re not getting the full story on your ROI.
-Facebook makes an excellent recruiting tool.
 

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