Tag: Audience Targeting/Testing
Microsoft Audience Network: What You Need to Know
May 11 2018
Last week 3Q Digital attended the Bing Partner Summit, during which Microsoft announced the new...
How to Find Your Best Facebook Audience Through Split Testing
Mar 15 2018
This week, the 3Q blog takes on the topic of testing – one near and...
2018 Digital Marketing Predictions from: Bing’s Nick Berliner
Dec 28 2017
We’re rounding out 2017 with a series that looks ahead to our next 12 months...
How Start-Ups Can Leverage Email Marketing and Facebook Remarketing
Mar 30 2017
When startups are building their brands and not many people know their names, they need...
Get Started with Bulk Location Targeting in AdWords and Bing
May 17 2016
Search marketers love getting our hands on as many targeting options as possible. Location targeting...
Use RLSA and Remarketing to Seal the Deal
Mar 30 2016
Advertisers invest a lot of money to drive users to their sites, and those users...
Focus on Re-Engagement to Drive up ROI
Mar 29 2016
Many companies tend to focus on acquiring new customers but often forget to re-engage their...
Retargeting – A Campaign Settings Checklist
Dec 16 2015
One common and understandable confusion point on retargeting is that it’s in the PPC family....
Want Cost Efficient Remarketing? Don’t Sleep On RLSA
Jul 22 2015
Remarketing is a key part of most (if not all) successful digital marketing strategies....
Buyer beware: Targeting Optimization for GDN remarketing
May 13 2015
Something to keep in mind when taking over and/or optimizing display remarketing campaigns: by default,...
Kitchen Sink Remarketing
Mar 02 2015
I have a long-term B2B client that works on the Fremium business model. For the...