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Best Blog Posts of November 2014

Published: December 2, 2014

Author: Joe Stanton


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Did you spend all of your spare time in November getting ready for Black Friday and Cyber Monday? Probably a good move, but that means you missed all of our great Digital Marketing content this month! Here are the highlights:

5 SUPER BASIC EXCEL TIPS FOR THE SEM BEGINNER

Just starting off in the world of SEM? Charlotte was too. These 5 tips will help you navigate Excel and get the most out of your spreadsheets.

THE EFFECTS OF GOOGLE’S NEW “EXACT” MATCH – AND HOW TO COUNTER THEM

Bummed out by the changes with exact match? Nick’s tips will help you get around the pitfalls.

GOOGLE SHOPPING CAMPAIGNS – 4 UNDERUSED TACTICS

Looking to up your Google Shopping game? These 4 unlikely tips will help get you there.

ELIMINATE CONVERSION BOTTLENECKS IN YOUR PPC CAMPAIGNS

If you’re having trouble with a bottleneck, your campaigns can grind to a halt. This post will help you figure out what’s causing your bottleneck, and how to eliminate it.

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