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Unfortunately, Google Shopping hasn’t been a boon for performance. What’s good about a management tool that doesn’t bring the performance to match?
Excel Power Maps is a fantastic tool to show clients (even the technologically illiterate ones!) geographic performance!
Google announced Household Income Targeting a few weeks ago, but how has it been performing? Here are our initial results!
THE GEO-SPECIFIC ADS PROBLEM: HOW TO BEAT GOOGLE’S NEW POLICY With Geo-Specific ads, it’s possible to accidentally trigger the incorrect locale. Jaime outlines how to get around that sticky problem.
Well, ok. There isn’t really a proper way to manage search partners, but that’s the point! There are, however, a few options available to help nudge search partners more in the direction you want them.