Automating AND optimizing? Can you do that?
Published: February 6, 2012
Author: Joe Stanton
Yup, you can…but not without some good know-how. CEO David Rodnitzky joins Joseph Kerschbaum, VP of Clix Marketing, for a Feb. 21 Search Marketing Now webcast, “The Inside Scoop of Automating and Optimizing Your PPC Campaigns.”
The highlights of the webcast will include:
— tactical and global automation
— automated bid and landing-page optimization
— how to move from manual campaigns to an automated environment to optimize your campaigns
— how to/when to set up bid rules
Learn this stuff, and you’ll become a better account manager and increase your account capacity…basically, you’ll get back some precious hours of your workday. And who among us couldn’t use that?