Author: Will Moomaw
Use Google’s Seasonal Adjustments for Smart Bidding to Win the Q4 Promotion Battle
Oct 15 2019
One of the newest Google tools available to advertisers this holiday season is seasonality adjustments...
What Is Google’s Optimization Score, and Should I Use It?
Jun 03 2019
Advertisers may have noticed in the Recommendations tab of their Google Ads account a sight...
Snapchat vs. Instagram Stories: Which Works Better?
Nov 01 2017
Digital Marketing Specialist Jonathan Manthey contributed to this post. We recently launched a test for...