Author: Joe Kerschbaum
Takeaways from Google Marketing Live 2021
Jun 02 2021
Last week, Google held its annual Marketing Live event, which gathers key players from across...
Tips for Maintaining Brand Loyalty During Uncertain Times
Sep 23 2020
A Kinsey survey found that since the pandemic started, over 77% of Americans have tried...
Make Smarter Marketing Decisions This Holiday Season
Sep 21 2020
Most digital marketers have a measurement problem. Why? They’re over-reliant on last-click attribution, which means...
Be Nimble, Be Quick: Keep Your Ad Campaigns Agile During the 2020 Holidays
Sep 18 2020
All of us have been called on to adapt to the rapid pace of change...
Three Ways to Get Customer Attention This Online Shopping Season
Sep 17 2020
TechCrunch tells us that eCommerce is expected to leap to $108 billion this year, an...
How to Prepare for an Uncommon Holiday Shopping Season
Sep 16 2020
Between COVID-19, a chaotic election cycle, production and supply chain interruptions, and a world that’s...
Growth Sciences Report: Creative Testing, Production, and Messaging Recommendations for COVID-19
Apr 28 2020
3Q’s Growth Sciences team is digging deep into data and analysis across verticals to help...
Finding Opportunities in Chaos: 5 Insights from 3Q’s April eCommerce Report
Apr 20 2020
At 3Q, we preach true partnership with our clients, and this means helping them navigate...
3Q Growth Sciences: Raise the Game in 2020 and Beyond
Jan 23 2020
Grow or die. That’s one of Silicon Valley’s favorite sayings, and it’s a part of...
Digital Due Diligence: The Secret Weapon of Successful Investors
Aug 05 2019
Venture capitalists and private equity firms make their livelihoods on assessing risk and opportunity of...
Diversity and Inclusion: Making Room for Parents in a Youthful Agency World
Mar 29 2018
VP of Client Services Joe Kerschbaum and VP of People Laura Rodnitzky, both working parents,...