Author: Dan Slagen
2013 Facebook Benchmark Report: Be Wary of Proxy Metrics
Oct 28 2013
Nanigans released its first benchmark report last week, reviewing the last 12 months of performance...
Facebook Sanity Check
Sep 09 2013
Worried about your campaign performance on Facebook? Has your campaign become stale? When was the...
Why Wall Street loves Facebook again
Aug 05 2013
Amidst Facebook’s earnings call last week, Facebook shares jumped 20% and the stock is currently...
3 Elements of Successful Facebook Ads
Jul 15 2013
Whether you look at desktop or mobile, ad revenues are growing at Facebook. Projections for...
How to Optimize for the News Feed: Facebook’s Oceanfront Property
Jun 07 2013
I know it’s hard. You’re seeing great performance from right-hand side ads on Facebook. The...
4 ways to deal with negative Facebook comments
May 13 2013
Advertising capabilities on Facebook are becoming increasingly robust each month. Advertisers are seeing a plethora...
Facebook Video is Here. Are You Ready?
Mar 18 2013
Facebook will be introducing a new style of video ads for marketers very soon, per...
The Real Secret to Success With Facebook Ads
Jan 21 2013
Paid ads on Facebook is a hot topic these days. With the proliferation of sponsored...
Click Wars: Google vs. Facebook
Nov 26 2012
Some people go into a store knowing what they want, see it,...
Triple Play World Series Facebook Tactics
Oct 29 2012
(Editor’s note: Dan wrote this Friday, while the World Series was up...
The Way I See It, Facebook, You’ve Only Just Begun
Oct 01 2012
Yes, we all saw the stock tank. We’ve all heard the...