Author: Chad Wittman
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What You Need to Know About Sharing
Apr 16 2014
Sharing. Sharing is the number one most important aspect of social media. Why? Sharing supercedes...
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The Status Update Organic Reach Cut-Off and What It Means
Mar 19 2014
Facebook consistently changes and adapts the News Feed algorithm (unofficially called EdgeRank). Recently, many Page...
How can you win an election with Facebook ads?
Feb 26 2014
There are endless ways of approaching a political campaign with Facebook ads. I’m going to...
Why does some content get more reach than other content?
Jan 23 2014
We often get asked, Why does a Status Update have more Reach than a Photo?...
Learn Engagement Velocity – and How It Can Shape Your Strategy
Nov 25 2013
I want to introduce a concept I like to call Engagement Velocity. The premise is...
Understand the Essence of Facebook Engagement
Oct 29 2013
Facebookâs goal in the News Feed is to deliver the most interesting content to their...
The Increased Significance of Facebook Negative Feedback
Apr 04 2013
Facebook Insights provides a wide variety of metrics, but Negative Feedback, interestingly enough, is not...