I see two cardinal sins in this email marketing I got today:

1. The spokesman, Ed McMahon, is dead. And his quote says “Take my advice, life is better with a Pride Power Wheelchair . . .” Maybe he is referring to that famous Eric Clapton song “Wheelchairs in heaven”?

2. Seems like a bad idea to use the “from” email address “offer@bio121DOUBLECROSS323.com.” Hey, look, another offer from Double Cross – must be a good one!

Email here:

1 Comment

  1. Anonymous July 30th, 2009

    LOL! FAIL!

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David Rodnitzky
David Rodnitzky is founder and CEO of 3Q Digital (formerly PPC Associates), a position he has held since the Company's inception in 2008. Prior to 3Q Digital, he held senior marketing roles at several Internet companies, including Rentals.com (2000-2001), FindLaw (2001-2004), Adteractive (2004-2006), and Mercantila (2007-2008). David currently serves on advisory boards for several companies, including Marin Software, MediaBoost, Mediacause, and a stealth travel start-up. David is a regular speaker at major digital marketing conferences and has contributed to numerous influential publications, including Venture Capital Journal, CNN Radio, Newsweek, Advertising Age, and NPR's Marketplace. David has a B.A. with honors from the University of Chicago and a J.D. with honors from the University of Iowa. In his spare time, David enjoys salmon fishing, hiking, spending time with his family, and watching the Iowa Hawkeyes, not necessarily in that order.