This will be my shortest blog post ever. Technology founders should not try to run their companies. I said this about Jerry Yang and Yahoo. I’ll say it about Larry Page and Google. Bad idea. Period. He’ll last one year.


  1. Doug January 20th, 2011

    Bill Gates?

  2. davidzhawk January 20th, 2011

    He should have handed over the reigns years ago though – look at the trouble Microsoft is having now – they’ve been on a downhill slide since 2000:

  3. Steve January 21st, 2011

    I think this move says more about Schmidt being smart. It seems at least somewhat possible that Google is already poised for a MSFT-esque decline – if so Schmidt is getting out on top and people like David will point to his departure as a reason for the decline, which will embiggen Schmidt’s role in history’s view of Google’s success. If that decline doesn’t happen and Page does great, history will record that Schmidt was a wise leader who managed his succession well.

  4. davidzhawk January 21st, 2011

    Steve. Valid points. Of Z

    Sent from my iPhone

  5. davidzhawk January 21st, 2011

    Steve. The one possibility you don’t account for is what if Schmidt had stayed and as a result turned things around. He would have been a super hero!

    Sent from my iPhone

  6. Terry Whalen January 21st, 2011

    I think Larry’s got 10 years of training making decisions and helping to communicate them with Eric — I think he has a good shot at doing a good job — and that Eric will be whispering in his ear from time to time when needed. I’m an optimist on this one.

  7. davidzhawk January 21st, 2011

    Wow. Terry Whalen. An optimist. My world has been turned upside down!

    Sent from my iPhone

  8. Terry Whalen January 21st, 2011

    hee hee

  9. Terry Whalen January 21st, 2011

    Guys, Google is not on a decline and will not be on a decline of any magnitude.
    Google has been much better run that MSFT. I know Google’s business and model is a great one, but also they have done a ton of things right. The management team should get credit here, and that management team has included Eric and the boys, plus a lot of deep bench talent. It’s been skill, not luck.

    Microsoft never really produced good products IMO — they’ve just threw their weight around really well, starting with a lock on the OS – they leveraged that lock on the OS in order to dominate the pc manufacturers, but they never really did a good job of solving problems, developing good user interfaces, making software that worked well. Google has done a great job in those areas, I would say. That they have not been successful in all areas is completely beside the point. Google has never really been similar to Microsoft IMO. MSFT lame and bad, GOOG mostly pretty darn smart and good.

    I’m not saying I’m buying GOOG stock tomorrow, but I’m saying that I very highly doubt GOOG will go into a 5-10 year decline like MSFT — I don’t think GOOG deserves to be put into the MSFT camp at all.

  10. davidzhawk January 21st, 2011

    I do agree with you that Google is not in imminent peril of a dramatic decline. But Facebook may be to Google what Google was to Microsoft – initially a thorn in their side and eventually a major and negatively impactful competitor.

  11. marry January 28th, 2011

    sure larry have more than 10 years of experience in this section then how

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David Rodnitzky
David Rodnitzky is founder and CEO of 3Q Digital (formerly PPC Associates), a position he has held since the Company's inception in 2008. Prior to 3Q Digital, he held senior marketing roles at several Internet companies, including (2000-2001), FindLaw (2001-2004), Adteractive (2004-2006), and Mercantila (2007-2008). David currently serves on advisory boards for several companies, including Marin Software, MediaBoost, Mediacause, and a stealth travel start-up. David is a regular speaker at major digital marketing conferences and has contributed to numerous influential publications, including Venture Capital Journal, CNN Radio, Newsweek, Advertising Age, and NPR's Marketplace. David has a B.A. with honors from the University of Chicago and a J.D. with honors from the University of Iowa. In his spare time, David enjoys salmon fishing, hiking, spending time with his family, and watching the Iowa Hawkeyes, not necessarily in that order.