Is it just me (probably) or does AdWords serve a “special” page when you login via Chrome versus other browsers. Here’s what I see when I login via FireFox:

And here’s what I see when I login via Chrome:

I guess the Chrome version is more “2.0” and therefore hip, but this just seems like a waste of effort.

5 Comments

  1. James October 7th, 2008

    David…this is a test by Google. :)We posted about it this morning here: http://www.semvironment.com/the-importance-of-testing-even-google-does-it/The test has been running since last week. I suppose they’re looking for more advertisers. ;)

  2. David Rodnitzky October 7th, 2008

    James, thanks for the comment. Maybe it is just my computer (perhaps I have been cookied?), but it seems like I only see the testing when I login to AdWords via Chrome. In any event, after reading your post, there’s no doubt you’ve done a lot more research on this than I have!

  3. Mark October 8th, 2008

    I get those same login’s you’re seeing on chrome in Firefox and IE. Probably just your cache/cookie.

  4. tdwhalen October 8th, 2008

    Agreed – it’s a cookie.

  5. Chris Goward October 9th, 2008

    Google does a lot of conversion optimization testing using Google Website Optimizer (GWO). I know they’ve been testing the Picasa and GWO signup pages (which showed them that video doesn’t work as well as feature bullet points). ChrisLearn how to Get More Actions: Read http://www.widerfunnel.com/blog

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David Rodnitzky
David Rodnitzky is founder and CEO of 3Q Digital (formerly PPC Associates), a position he has held since the Company's inception in 2008. Prior to 3Q Digital, he held senior marketing roles at several Internet companies, including Rentals.com (2000-2001), FindLaw (2001-2004), Adteractive (2004-2006), and Mercantila (2007-2008). David currently serves on advisory boards for several companies, including Marin Software, MediaBoost, Mediacause, and a stealth travel start-up. David is a regular speaker at major digital marketing conferences and has contributed to numerous influential publications, including Venture Capital Journal, CNN Radio, Newsweek, Advertising Age, and NPR's Marketplace. David has a B.A. with honors from the University of Chicago and a J.D. with honors from the University of Iowa. In his spare time, David enjoys salmon fishing, hiking, spending time with his family, and watching the Iowa Hawkeyes, not necessarily in that order.