The 3Q Difference

Our best-in-class media, layered with strategy and innovation that's setting a new industry curve, shatters growth constraints for clients in every vertical.

Optimize today.

The breadth and vanguard expertise of our channel management offers clients the ability to discover and capture customers at every stage of the purchase funnel. Best-in-class search, paid, social, and display techniques combine with select technology partners and in-house mobile, LPO, design, and analytics teams for top-to-bottom campaign optimization.

Shatter growth constraints.

Channels cannot achieve maximum growth in a vacuum. We customize a layer of expertise in seven areas across channels to help clients realize the full-spectrum power of digital.

Growth Graph
  • STRATEGY
  • MOBILE
  • MEASUREMENT
  • CREATIVE
  • TESTING
  • DATA
  • SEO
  • SEM
  • PAID SOCIAL
  • DISPLAY

We lead; the industry follows.

Over the course of many years, we’ve developed proprietary practices that have become our industry’s standard. Our Alpha Beta campaign structure and Lin-Rodnitzky Ratio are considered best practices for measuring account health. Our proprietary single-objective social techniques have helped clients reach and convert high-performing new audiences.

We boldly grow where others can't.

Our pioneering growth framework is based on six specific drivers that steer our clients’ growth.

  • Customer Journey
  • Technology
  • User Experience
  • Devices
  • Growth Channels
  • Analytics
  • WHY IT MATTERS
    It’s the sum of experiences that customers undergo when interacting with your company. It encapsulates the full set of occurrences from pre-awareness through the post-purchase relationship.

    FREQUENT CHALLANGES
    Incomplete understanding of who the customers are and how they discover and engage with your company.

    WHAT WE DO
    Develop a plan to differentiate and measure goals by journey stage, create more customers, and extract more value out of current customers.

  • WHY IT MATTERS
    Who, what, and how the company leverages marketing technology will either enable or hinder those marketing efforts to efficiently scale.

    FREQUENT CHALLANGES
    Technology platforms are often missing, underutilized, or out of sync with marketing objectives.

    WHAT WE DO
    Make testing-driven recommendations for tech stacks that help clients optimize for their digital goals.

  • WHY IT MATTERS
    UX encompasses every aspect of the human-computer interaction with a product, service, or company that influence the user’s perceptions of the brand, product or service.

    FREQUENT CHALLANGES
    Companies must understand and improve how UX extends beyond their websites to the cross-device purchase funnel and the products/services themselves.

    WHAT WE DO
    Help clients develop research, testing, and development to raise conversion rate across the customer base.

  • WHY IT MATTERS
    Customer intent and experience must be tailored to the device (mobile, tablet, desktop, hybrid) with which they engage your brand or product. Understanding of customer behavior across devices can improve cross-device conversion flow.

    FREQUENT CHALLANGES
    Many companies rely on responsive design that does not fully incorporate user experience or behavior across devices.

    WHAT WE DO
    Help clients create a full cross-device conversion funnel with design and goals customized for each device.

  • WHY IT MATTERS
    These are the platforms through which a brand discovers, earns, and retains customers.

    FREQUENT CHALLANGES
    Most companies do not align channels with stages of the Customer Journey, nor fully understand the interplay (and value) of engagements across channels.

    WHAT WE DO
    Help clients implement advanced measurement and attribution to meet goals of scale and/or efficiency.

  • WHY IT MATTERS
    Analytics determine the outcomes of campaigns or efforts and guide decisions for investment and consumer targeting.

    FREQUENT CHALLANGES
    Many companies struggle to achieve accurate collection and meaningful deployment of data, leaving huge optimization gaps in their campaigns.

    WHAT WE DO
    Identify and develop focus areas to give clients a rock-solid foundation for optimized campaigns.

STRATEGIC GROWTH ASSESSMENT™

We continue to change the digital game to keep our clients ahead. We offer our clients a unique Strategic Growth Assessment™, developed and executed by our Strategic Team, with recognition that the most significant opportunity for transcendent client growth integrates best-in-class channel management with wider-scope marketing levers

Our SGA process:

1) Stakeholder interviews, research, and analysis.

2) Conduct final, in depth research during which we identify key areas of weakness.

3) Pair research with sound strategy and best-of-field technology.

4) Craft your custom growth index and opportunity plan.

SGA Graph

Your Growth Plan

We build a custom growth index and opportunity plan so that your company can thrive.

Opportunity Prioritization Matrix

  • OUR CUSTOMER JOURNEY RECOMMENDATION

    Determine sticking point between awareness and engagement and test ad campaigns across channels.

  • OUR USER EXPERIENCE RECOMMENDATION

    Begin A/B testing to refine key homepage elements, including call to action wording.

  • OUR DEVICES RECOMMENDATION

    Optimize mobile site design to reflect user intent; do not simply resize desktop site with the same conversion goal.

  • OUR GROWTH CHANNELS RECOMMENDATION

    Define each channel’s role(s) in the Customer Journey and adjust targeting, messaging, and landing experience to properly support your definition.

  • OUR ANALYTICS RECOMMENDATION

    Collect and store information in a centralized manner that contains all pertinent KPIs and metrics.

  • OUR TECHNOLOGY RECOMMENDATION

    Feed data from disparate systems into a single point of truth.

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Grow Today, Own Tomorrow

3Q Digital clients know that they can pick up the phone and check in on projects at any time. So we invite you to do the same.
How can we help your company grow?
Give us a call at (650) 539-4124