Thought Leadership

Knowing that this industry is constantly evolving, we’re happy to share with you our methodologies and best practices for maximizing your return.

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Facebook advertising

Targeting, Bidding Strategies, and Advanced Testing for Facebook Advertising

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Gumby

Social Media

Facebook Ad Audience Too Small for Ads Manager? Try Power Editor

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FBPPC

Dig Deeper With Facebook Demographic Targeting

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FBPPC

Quick case study: should you use relevance score for Facebook optimizations?

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FBPPC

How to optimize your top 3 lookalike audiences

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FBPPC

Turn Big Data into Big Business with Native Retargeting

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FBPPC

The Pros and Cons of Facebook’s Custom Audiences

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FBPPC

The Inhumanity of Facebook’s Ad Algorithm

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FBPPC

The Do’s & Don’ts of Facebook Retargeting

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