YOU ARE NOW VIEWING ARTICLES RELATED TO:

SEO

3 Search Co-Optimization Tactics

smxwest_544624888

At SMX – West a couple of weeks ago, I was lucky enough to present in the session “Better Together: SEO & SEM.” I’m happy to share the third part of my blog series covering that presentation here. As you learned in Part 1 and Part 2 , SEO & SEM are already working together. In […]

Does SEM add value to existing SEO efforts? Here’s how to tell

1

On March 3, I’ll be speaking at SMX West on the panel “Better Together: SEO & SEM.” I wanted to give you all a quick preview of my presentation as we get prepared for a great conference. Following SMX, we’ll have two more posts diving into how SEO & SEM already work together and exploring […]

What Twitter and Google’s fire hose reopening means for both parties

twitter-logo

The Twitter fire hose is coming back! This is big news for Google and Twitter alike. But what happened after the first agreement between the two lapsed in 2011, and what are both sides looking to gain now? Let’s take a look. What both parties lost In 2009, the first “firehose” agreement for Twitter to […]

Six Big SEO What-Ifs for 2015

what-if-title

As each year wraps up, predictions for the following year seem to be presented in opinionated waves highly mirroring each other. (“THIS IS THE YEAR FOR MOBILE!”) These can get pretty bland and boring. Rather than comprising a post based off of other posts (duh, that’s how all these duplicated opinion posts happen), why not […]

Holistic SEO: a Guide to the Future of Organic Online Marketing

panda

If you’re new to Search Engine Optimization, your head may be spinning a bit as you try to sort out truth from myth, fact from fiction, speculation from reality. And you may be wondering who to trust when even recognized experienced experts don’t all agree on various SEO-related topics. All of this is a natural […]

SEO Checklist – Are you ready for the holidays?

santas_christmas_list

The holidays bring an influx of traffic to web properties, especially ecommerce-based web properties. Ensuring you’re putting your best foot forward prior to the traffic influx will allow both you and your customers to achieve the desired site experience. Even if your brand doesn’t host any holiday promotions, the sheer fact that users flock to […]

Is Google Really Downplaying Google+ Results in the SERPS?

image001

Is Google serious about removing Google+ clutter from SERPs? It seems so some days…and not so much on others. There’s been chatter about Google downplaying Google+ results in the SERPs, and I’ve been studying my own searches lately to show how Publisher Markup for brands in the SERPs has been changing. The results? They’re mixed, […]

10 Steps to Hire the Right Outsourcing for Your SEO Campaign

Now_Hiring

Many people make mistakes in hiring the right person or company to outsource their SEO, so I’ve put together a guide to help you choose better resources. There are different activities that you can outsource like content creation, SEO, graphic design, web development, etc. Since I am a SEO person, I’d like to demonstrate the […]

How to Build on the Foundation of SEO

As an agency performing SEO services for clients, we execute a significant number of SEO sales audits looking at SEO best-practice implementation. What we find is that most businesses need a fair amount of foundational website cleanup: anything from ensuring all of their content is visible to spiders, to planning a well-defined keyword map, to […]

Google Announcement Signals Beginning Of A Mass HTTPS Migration

migration

Earlier this year many internet users begrudgingly changed their passwords because of Heartbleed, a security bug that exposed sensitive information from over half a million servers. Just last week, the Internet was abuzz with an anxiety attack caused by the disclosure that 1.2 billion login credentials have been amassed by Russian hackers because web search […]